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Insights

SHIGAN's insights cover sensitive situations: social crises, restructuring, secularism, influence and open sources. Each note starts from a concrete case and gives executives and communicators practical markers. Articles are linked to the relevant areas of expertise.

Publication date
Author
Sébastien Couderc

Social negotiation: preparing the meeting that unlocks it

A social negotiation is not won in the room. It is prepared with a clear mandate, a credible alternative and a sharp reading of each party's interests.

Publication date
Author
Sébastien Couderc

Disinformation: why a correction is not enough

Repeating a myth in order to correct it can make it stronger. Work on debunking and inoculation shows the fact must come first, then the technique named.

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Author
Laurent Bérail

Secularism and public services in France: what the courts have settled

French secularism does not apply the same way to a civil servant, a user of public services and a private-sector employee. Three regimes, three questions, and a method to decide without improvising.

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Author
Sébastien Couderc

Public consultation: shaping a text before it is written

A public consultation is not an online form. It is the moment when the options are still open, and when an argued contribution can still move a decision.

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Author
Sébastien Couderc

Radicalisation: what weak signals are really worth

There is no typical profile of a radicalised person. Weak signals are clues to be interpreted, never proof, and using them carries responsibility.

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Author
Blandine Cazelles

The first three hours of a crisis: what is really decided

In a crisis, the first hours are not for understanding everything. They are for holding three things together: a fact, a word and a record.

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Author
Sébastien Couderc

Restructuring: the order of announcements changes everything

In a restructuring, content matters, but sequence decides. What is said, to whom, in which order and by whom makes the difference between a project carried through and an enduring conflict.

Publication date
Author
Sébastien Couderc

Deciding in Brussels: how the transparency register changes the game

Since the 2021 interinstitutional agreement, the EU transparency register is no longer an optional directory. For an organisation that wants to shape policy, registration has become a condition of access.

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Author
Sébastien Couderc

Secularism at work: employers' questions

Employers do not lack principles; they lack operational bearings. The questions that keep coming back, and how to handle them without improvising.

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Author
Sébastien Couderc

Open sources: what a firm can actually see

Open-source analysis is neither covert intelligence nor magic. It is a method, and its limits are set before collection begins, not after.

Publication date
Author
Sébastien Couderc

Social crisis: the signals that come before conflict

A social crisis is rarely decided on the day it erupts. Irritants, things left unsaid and misjudged balances of power accumulate long before, and that is where room for manoeuvre is won or lost.

Publication date
Author
Sébastien Couderc

Influence: what French law requires to be made public

Since 2017, interest representatives in France must declare their activity to an independent authority. What that obligation changes, and what it leaves open.

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