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Strategic communications in English-speaking Africa

SHIGAN supports governments, institutions and companies in English-speaking Africa. We run reputation, risk and government-relations campaigns with a Paris-based team and local partners.

SHIGAN advises governments and companies in English-speaking Africa on reputation, risk management and government relations.

You already know what you need: call 06 07 11 27 76 or write to us.

This is for you if

These are the situations our clients most often bring to us.

  • You lead a company or an institution in English-speaking Africa and need your position to be heard.
  • You are preparing a sensitive project that depends on several stakeholders.
  • You face a reputation risk that crosses borders.
  • You need local relays to run a campaign in several countries.

Reputation and risk management

We analyse the actors, perceptions and risks, then build a reputation strategy suited to the local context.

Government relations

We organise dialogue with public decision-makers, institutions and the people who matter to your project.

Influence communications

We build the messages, narratives and relays that make your position heard in public debate.

Our network

The firm draws on a network of experts. Each works on assignments as they arise, with the same confidentiality and the same local knowledge.

No profile has been published for this region yet. The full network remains available. Meet the network

Meet the network

Our method

  1. 01Read the actorsUnderstand the actors, their positions and the tipping points.
  2. 02Decide the sequenceChoose the objective, the margins and the order of decisions.
  3. 03Support deliveryPrepare the messages, the relays and the exit from the crisis.

We work from Paris with local relays. Every engagement starts with an analysis of the context and the actors, followed by a proposal covering method, team and timetable. We adapt the approach to the country, the working languages and the client's constraints.

English-speaking Africa covers very different markets and political systems. We do not transfer one country's recipe to another: we start again from the situation, the institutions and the people involved.

Expected results

  • A clear reading of local actors and power relations.
  • A reputation strategy adapted to the country and its stakeholders.
  • Messages and relays your teams can use on the ground, in English and French.
  • A campaign coordinated between the country, France and Europe.

Frequently asked questions

Why does SHIGAN work in English-speaking Africa?

Because governments, companies and institutions there run sensitive projects that require a sharp reading of actors and controlled communications. SHIGAN supports its clients with local relays.

Which working languages do you use?

English and French. Documents and conversations are produced in the language of the client and their counterparts.

Do you work with local partners?

Yes, when the engagement requires it. The firm brings in relays chosen for their knowledge of the ground, with the client's agreement.

How do you protect confidentiality?

Engagements are governed by confidentiality obligations. Client names and sensitive information are published only with written consent.

Let's talk about your situation

A first conversation is enough to know whether this engagement matches what you are looking for.

Contact us
Emergency contact06 07 11 27 76