President and founder of SHIGAN
Sébastien Couderc
For more than twenty years, Sébastien Couderc has advised executives, companies and institutions through their most sensitive situations.
- Management
- French
- English
How they work
As founder and president of SHIGAN, he works in strategic and crisis communication, social intelligence and government affairs, in France and internationally.
He began his career in the social and trade-union world, where he learned to read the balance of power and to anticipate collective conflict. He went on to run two agencies and to lead the public affairs and sensitive issues practice at Fleishman-Hillard in Paris, before founding his first consultancy, Noe COM, in 2009.
He advises on reputation issues in Africa and on Europe's margins, and speaks regularly at the Krynica Economic Forum in Poland. He is an associate expert with several French think tanks and a member of the CriseHelp network of independent crisis management experts.
He holds a master's degree in geopolitics and European studies from Université Paris-Est, and works from a practical premise: understand who holds power, keep a steady line under pressure and choose the right moment to speak.
Areas of work
Where he works
Regions published for this profile. The map is a shortcut: every region keeps its own page.
Articles by Sébastien Couderc
Social negotiation: preparing the meeting that unlocks it
A social negotiation is not won in the room. It is prepared with a clear mandate, a credible alternative and a sharp reading of each party's interests.
Disinformation: why a correction is not enough
Repeating a myth in order to correct it can make it stronger. Work on debunking and inoculation shows the fact must come first, then the technique named.
Public consultation: shaping a text before it is written
A public consultation is not an online form. It is the moment when the options are still open, and when an argued contribution can still move a decision.